The Big Cover-Up: Modest Fashion

Adi Heyman

6.30pm, 4 March 2020

 

What started out as religious niche has matured into a 250 billion-dollar industry largely pioneered by a group of diverse women embracing unique identities on social media. Fashion stylist turned blogger, Adi Heyman’s inspiration behind launching a Jewish fashion and lifestyle blog in 2010 stemmed from her personal and professional experience as an Orthodox Jew working in the fashion industry.

 

In her talk, Heyman explores the possibility of being an ‘Orthodox Fashion Influencer’, and reflects on the lack of authentic content highlighting modest fashion and the underrepresentation of women from minority cultures. As one of the leading religion-focused Jewish influencers she promotes conservative silhouettes with a contemporary twist that resonates with the religiously observant consumer. Her work interprets Western identities alongside religious belief in a way that enables women to feel empowered by personal fashion and lifestyle choices. In 2019, Heyman founded the Jewish Fashion Council (JFC) to build a global community of Jewish fashion professionals and to provide funding and support for the Jewish student life at the Fashion Institute of Technology and the Parson’s School of Design.

 

 

Contact

Leo Baeck Institute
2nd Floor, Arts Two Building
Queen Mary, University of London
Mile End Road, London

Tel. +44 (0) 20 7882 5690/5689
Fax +44 (0) 20 7882 6901

e-mail info@leobaeck.co.uk

 

Quick Links

About us

Imprint

Privacy Policy

 

 

Copyright © Leo Baeck Institute London. All rights reserved.